Risk considerations for innovative products: A case study of the long-term care insurance industry
This report explores key risks and considerations for product innovation using the long-term care insurance industry as a case study.
Insurers increasing their appetite for risk when markets climb pose challenges when markets begin to experience corrections. We explore the drivers of this behavior and the impacts it had during the last crisis.
Individuals are a notoriously fickle group of investors. Buying high and selling low, driven by fear or overconfidence, transfixed by inertia, they behave in ways that often run counter to their self-interest–something to which sophisticated life insurers would never succumb. But as some companies turn their backs on well-planned risk management strategies to manage product volatility, the question arises whether some life insurers are also acting against their better nature.
Volatility can be managed in a variety of ways, but whether a simple asset allocation regime is used or a sophisticated hedging overlay is implemented, the goal is to reshape the risk distribution by lowering the volatility profile of a portfolio while delivering an acceptable return. For every percentage point of reduced volatility, less than a percentage point of return should be sacrificed.
The value of this well-accepted risk management practice seems to have come into question as markets have rallied in recent years. It, however, is not the first time life insurers–in an attempt to improve fund returns of their variable annuity products–have strayed from the course.
The most recent and dramatic diversion occurred during the run up to the 2007-08 global financial crisis. As markets started to accelerate several years earlier, surging to gains of more than 30% for the Dow Jones Industrial Average (DJIA) and setting new record highs, hedging was seen as little more than a drag on returns by some life insurers. With nothing but blue skies on the horizon, the temptation to step back from risk management and focus on investment returns superseded the rational perspective of a number of life insurers. For many of them, the consequences of reducing, or worse yet, removing hedging were disastrous as some lost several multiples of the money they saved on partially hedging their programs.
Misconceptions-not unlike the irrational financial behavior of retail investors–seem to have caused some insurers to fall into the same “psychological traps” that, according to research investment firm DALBAR, have often depressed equity returns for the average individual investor by some 300 or more basis points compared with standard indices. (See dalbar.com and the report 24th Annual Quantitative Analysis of Investor Behavior). Whether it’s the indiscriminate optimism that takes hold of some investors during a bull market or the “narrow framing” that causes investors to ignore the potential consequences of their decisions or the ”mental accounting” that blinds investors to unreasonable risk, some insurers, despite their sophistication, seem to have fallen prey to many of the same psychological traps of individual investors. (See Out-of-balance and off course, a case study.)
Like individual investors who have lost sight of their goals only to return to a prudent investment strategy after a financial crisis, some life insurers, which were exposed to the worse effects of the 2007-08 recession, returned to the risk management fold at the bottom of the recession, often redoubling their risk management programs at a hefty price just after the tail event.
The same dynamic now seems to be in play. As markets gain traction and returns hit new highs, the same temptation has gripped a number of insurers. This time the lure of improving returns has acquired a new dimension because of many insurers’ reallocation of hedging costs from their balance sheets to the funds offered in their variable annuity products. In many cases, the reallocation has reduced the cost of guarantees provided by insurers. Insurers cannot only offer the guarantee much more cheaply, but they also have seen an improvement in their capital and reserving positions. This stems from the fact that the funds are being risk managed, which reshapes the tail distribution that in turn drives their capital and reserving positions.
A win-win? If only. The reallocation of the hedging costs to the funds has made returns look less competitive to clients, which has caused sales to slump. This drop-off has re-ignited discussions about removing hedging strategies.
Further evidence of the pressure to remove hedging can also be seen with the back seat that risk management discussions have taken at life insurers. Just after the 2007-08 crisis, risk management was a primary focus at many conferences and the focus on investment returns was a secondary consideration. But as pressure has increased to improve returns, risk management once again seems to be relegated to the fringes.
The balance between returns and risk management is indeed a delicate one. But the question must be asked: if risk management was viewed as an important part of a life insurer’s strategy just after a tail event occurred when returns were in the cellar, why isn’t risk management still important today? What has changed?
Markets and regulations have changed since the late 2000s. But couldn’t the same be said after the dot-com bubble, the 1989 junk bond debacle, or the 1980s savings and loan crisis whose predatory lending practices some say lingered and contributed to the Great Recession? We think we’ve learned from this tail event, but the possibility of asset bubbles, over exuberance, geo-political uncertainty, a credit crunch, deflation, terrorism, and a host of other known and unknown risks remind us of how vulnerable market conditions can be to a new shock.
If economic expansions died of old age, preparing for a downturn would be a simple matter of counting down the years and risk management would be routine. But it isn’t. Today more than ever, a risk management strategy requires deliberate planning and commitment to weather the next storm.
Out-of-balance and off course, a stress-on-stress scenario
In the early to mid-2000s, a life insurer had amassed a variable annuity book of several billion dollars. The book of business contained various guarantees that ensured a minimum return on the performance of the underlying funds, which had exposures not only to the major developed markets but also to several developing and emerging markets around the world.
At the time, the insurer had a robust hedging program in place. But as the market began to expand in the mid-2000s, the insurer became concerned about the margin payments required on the short futures positions. The decision was made to remove hedging completely for certain markets and to reduce hedging in other markets. The insurer took these steps because it assumed that:
In deciding on this strategy, the insurer reviewed various Value at risk and stress test scenarios whose results showed dollar losses that the insurer was confident it could absorb should the extreme scenarios occur.
What happened a couple years later is now obvious. The company suffered losses in excess of a billion dollars as the markets declined globally. Viewing the initial decline as a minor correction, the insurer was reluctant to increase its hedging. As the market continued falling, paralysis further crippled management’s decision-making ability. During the crisis, no one wanted to make a decision that could turn out to be wrong.
Losses were exacerbated by the fact that the emerging markets, contrary to the insurer’s assumption, were hit harder than other markets during the downturn. Policyholder lapses also went to zero as the guarantees became extremely valuable. Moreover, total losses for the insurer’s bond portfolio (which did not anticipate a stress on stress scenario) skyrocketed because of the credit crisis.
At the beginning of 2009, a new team, which was tasked with reviewing the risk management of the guarantees, decided to fully hedge all exposures right at the start of one of the biggest bull markets in history.
What did the insurer learn?
Behavioral finance lessons apply now more than ever as markets continue to climb and risk appetite increases by investors and institutions.