IPMI market strategies, winning business models, key success factors and capabilities in a post-COVID-19 world

Winning in the international private medical insurance (IPMI) market requires very specific skill sets and capabilities in order to ensure competitive offerings, pricing, medical servicing and supporting infrastructure. This paper examines the strategies and business models adopted by leading players in the IPMI market as well as the key success factors and capabilities required to win and sustain profitable growth in a post-COVID-19 world.